Translations for advertising and marketing

Winning over international audiences with new localised translations

SMG Languages offers specialised translation, editingwriting and localisation services for commercial and advertising texts, including for use on social media and with search engine optimisation (SEO).

The main types of advertising texts that we translate and write include:

  • Catalogues in foreign languages
  • Meaningful translations for marketing
  • News and blogs translated in real time
  • Localised slogans
  • Multilingual websites and e-commerce
  • Ad copy

The know-how needed to translate advertising and marketing texts

Translating marketing texts may seem similar to translating business documents or technical manuals but, in reality, it requires very different skills. Advertising texts are designed with clear communication objectives and use carefully chosen words to evoke emotions, feelings and associations with images, concepts and specific customer needs.

Therefore, translators of marketing texts must have a special linguistic sensitivity and be familiar with the cultural peculiarities of the target audience.

SEO translation

SEO translation means, in short, the translation of content for websites, landing pages and e-commerce that is also optimised for search engine indexing.

Improve your website visibility on major international browsers!

Multilingual SEM

Multilingual translations for digital marketing: we manage web marketing and pay-per-click campaigns (e.g. on Google Ads or Meta Ads) in more than 160 languages, identifying the best keywords for your content to reach the identified target audience.

Article marketing

Our team of native speaker marketing experts create valuable content, such as popular and specialised articles for your corporate website or blog.

Discover all the details of SMG article marketing!

Copywriting

Our multilingual copywriting service is the winning solution for promoting your business abroad!

We write your content directly in the language of the local target audience for an exceptionally effective result.

Translations for social networks

We specialise in the translation of content for social networks, in particular for LinkedIn, Facebook, Instagram and X.

Broaden your horizons: make your content usable for international audiences as well, thanks to the linguistic support of SMG!

Translations for retail and e-commerce

We support business internationalisation by localising the content of your e-commerce sites in foreign languages and translating all the advertising and marketing material you need for your local outlets.

Translation for websites

We provide you with more than 30 years of experience in linguistics and computer systems. We produce and translate content for websites and landing pages that communicate your goods and services effectively on the international market.

Telemarketing and customer research

Our presence in several countries around the world allows us to search directly on the ground for potential customers, partners and suppliers for our clients.

We are also specialised, in particular, in telemarketing and business calls in local foreign languages, through which we manage relations with local operators, overcoming language barriers.

Localisation for marketing

The secret of our success is local presence

Localising communication, i.e. adapting it to the culture and standards of a foreign market, requires advanced technical and linguistic skills and great familiarity with the foreign audiences.

Our SMG offices around the world guarantee the delivery of localised advertising translations tailored to the target market, precisely because they are carried out by our local translators. Our native speaker copywriters and translators live and work in direct contact with the socio-cultural developments of their country. They also have professional experience in the subject areas, significant cultural sensitivity and technical competence.

Our marketing services have been chosen by:

Special deals on language services for graphic design studios and advertising agencies

We seek to create new synergies and promote the provision of language services for marketing on an ongoing basis. To this end, SMG Languages offers special agreements for graphic design studios, and advertising and communication agencies.

Through our integrated digital platform SMGDesk, we can also provide the linguistic support you need for communication, including urgent delivery within 24 hours.

What is the difference between

Multilingual SEO and SEM translations for the web

Advertising translations for the web, optimised on the basis of traffic analysis on major search engines.

What is the SEO? What about SEM? What do I have to do so that the content published on my website is viewed and read by my customers?

You can find the answers to these and lots of other questions at the link below!

Read more

Get a

Free quote

Fill in the form below to get a quote from our offices. We are happy to respond to your request and will get back to you as quickly as possible.

Maximum file size: 67.11MB

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.